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Written by admin, posted in Branding, Design, Marketing on

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It’s a proven fact: experiences bring people more happiness than material belongings. Cornell psychology professor Thomas Gilovich has devoted the last decade of his life to understanding why we value experiences over things, which he recently discussed with Fast Company. “Our experiences are a bigger part of ourselves than our material goods,” says Gilovich. “You…

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Written by admin, posted in Branding, Marketing on

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Over the last few years, facial recognition has entered the arena as a much buzzed about technology that most consumers know little about – what is it? How does it work? How is it being used? For businesses, advantages include using the technology to collect data from potential consumers in order to better target their…

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Written by admin, posted in Marketing, Uncategorized on

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The following is a clip out of Lucas Mack‘s book, Everyone Has a Plan Until They Get Punched in the Face. I bootstrapped my company. I’d sell to grow, so I wouldn’t be in debt to anyone. This worked well for all intents and purposes, but during the first year of the business, I ran into some…

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